Privacy Policy

1. Introduction

Stonebridge Realty ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website (stonebridgerealty.com), use our real estate services in Illinois, or participate in our text message marketing program (the "Messaging Service"). We use a third-party service, Launch Control, to provide the Messaging Service, where Launch Control acts as our service provider and data processor. For questions, contact us at miguel@stonebridgerealty.com.

2. Information We Collect

We collect the following information:

• Personal Data from Website: Name, email address, phone number, and message content from our contact form or customer inquiries.
• Messaging Service Data: Phone number and email address provided when signing up for the Messaging Service, plus messaging history and content from messages sent or received.
• Usage Data: Anonymized data via Google Analytics (e.g., page visits, device type) to track website and SEO performance. We do not use cookies for tracking.
• Promotions and Surveys: Contact information and additional details you provide if you participate in contests, sweepstakes, research studies, or surveys related to our services or Messaging Service.

3. How We Use Your Information

We use your information to:

• Respond to inquiries and provide real estate services in Illinois.
• Store contact information in our CRM (Follow Up Boss) for client management and marketing purposes.
• Deliver, analyze, maintain, and support the Messaging Service via Launch Control.
• Send marketing emails or SMS messages with your consent (e.g., property updates, offers, or reminders).
• Analyze website performance using Google Analytics.
• Enhance Messaging Service features and personalize your experience (e.g., tailored text messages like shopping cart reminders).

4. Sharing Your Information

We may share your information with:

• Follow Up Boss: Our CRM provider for storing and managing your contact information.
• Launch Control: Our SMS marketing service provider for sending text messages.
• Google Analytics: For anonymized website performance tracking.
• Legal Authorities: If required by law or legal processes, or to respond to government requests.
• Protection: To protect the rights, property, or safety of Stonebridge Realty, our users, or others, or to enforce our terms and conditions.

We do not sell your data or share it with other third parties beyond what's stated here, unless you consent.

5. Consent and Opt-Out (Messaging Service)

By providing your phone number and signing up for the Messaging Service (e.g., via our website form, text keyword, or checkout process), you consent to receive text messages from Stonebridge Realty, including marketing and transactional messages. You may opt out at any time by texting STOP to the number from which you receive messages. You'll receive one final message confirming your opt-out. Standard message and data rates may apply, per your carrier.

For email marketing, you may unsubscribe using the link in any email or by contacting us directly.

6. Data Retention

We retain personal data in Follow Up Boss indefinitely for ongoing marketing and client relationship purposes, unless you request deletion. Messaging Service data is retained by Launch Control as needed to provide the service, typically for 2 years after your last interaction, unless required longer by law. Usage data from Google Analytics is retained for 26 months.

7. Your Rights

You have the right to:

• Access, correct, or delete your personal data.
• Opt out of marketing emails (via "unsubscribe" link) or SMS (by texting "STOP").

For CCPA (California residents visiting Illinois): You may request disclosure of data sold/shared (none currently). We'll respond within 30 days or as required by luxeby law. Contact us at miguel@stonebridgerealty.com to exercise your rights.

8. Children's Privacy (COPPA)

Our website, services, and Messaging Service are not intended for children under 13. We do not knowingly collect data from them. If we learn such data has been collected, we'll delete it promptly. Contact us if you believe we have such data.

9. Data Security

We rely on Follow Up Boss and Launch Control's security measures (e.g., encryption, access controls) to protect your data. While we implement reasonable safeguards, no system is 100% secure. We do not share personally identifiable data with third parties for remarketing or purposes beyond what's stated in Section 4.

10. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted here with the "Last Updated" date revised. Continued use of our website or Messaging Service after updates constitutes acceptance of the revised policy.